Too many business plans are multi-page affairs taking weeks to complete, then very quickly relegated to the bottom right drawer.
To be successful, a business plan should motivate and inspire you. It should keep you focused and on course throughout the year with monthly and weekly key achievements identified and recorded. This will help you remain on track and feel you are achieving.
Also, another key focus in your business plan is developing real relationships with your customers. I really like helping businesses develop this culture because it can make such a massive change to the top line of your profit and loss statement.
The right business plan for many self-employed owners is limited to a double page that can be completed in under an hour. Use it monthly to remind yourself of your goals and to check that key tasks have you actively moving you toward your key goals.
Once you have all these components tested and written down clearly, you will be able to see what you need to do to achieve your goals. Listing your key activities and prioritising these will be a great next step.
Download our A4 double-page business plan template (PDF file) and try it for yourself.